With affordable term life insurance and investments, we put families first by treating them the way we would like to be treated.

While other financial companies focus on the wealthy, we protect our most important assets… the ones who teach our kids, make our goods, grow our food, and protect our nation.

For 40 years, weve had a simple philosophy. Just do whats right.

To help families better understand their personal finances,Primericaoffers the Financial Needs Analysis (FNA). The FNA is complimentary, confidential and customized for every family thatPrimericaserves.

Life insurance is the cornerstone of our business. Since 1977,Primericahas offered term life insurance, giving families the coverage they need at a price they can afford.

Primericahas been helping Main Street families invest for the future since the beginning. We are committed to helping Main Street families save and invest for their short-term and long-term goals.